There is a question I am
asked often.
What social media network should I be using?
What social media network should I be using?
And guess what? They want a black and
white answer. The reality? It is shades of grey.
The goal posts keep moving as the social
networks change the rules, the type of media they offer and their secret
algorithms.
It
is often confusing and overwhelming.
- Instagram
- Twitter
- Facebook
- Blogger
- Linkedin
- Google Plus
- Pokemon Go
- Your website
But there is something that is an absolute
core tactic for all marketers and entrepreneurs in a digital world.
“Growing digital media distribution networks“.
This is one of the 10 commandments of any
successful media company. It is also what all brands and digital entrepreneurs
should be doing. Because we all need to think like publishers.
ITS A NUMBERS GAME
Without the numbers the content will not
get the attention and engagement that it deserves.
Without distribution, content is often
hidden in the nooks and crannies of the web and is never seen, heard or viewed.
How to build your list???
The power of having hundreds of thousands
of people being able to share your content for free is what made social media
so exciting.
The secret….
Crowd sourced marketing!
It has been the difference between
anonymity and high global visibility.
IF YOU NAIL INSTAGRAM – IT CAN BE GOOD FOR YOU!!
Ever since Facebook acquired Instagram,
it’s quickly evolved into something more than just a photo sharing app. And it
has over half a billion active users.
With all the noise on Facebook and other
social media platforms… Instagram still manages to keep it simple and elegant.
That’s part of why people migrated to
Instagram so quick, and use it so regularly — it’s beautiful, fun and engaging.
These deeply engaged users make great
customers, if you can captivate them.
ITS
ABOUT DESIGN – ITS ABOUT BEAUTIFUL SOFTWARE
And since your website link is in your
bio, increasing the number of eyes on your account equates to more website
traffic.
So, if you can master how to attract your
target audience to your account, it not only leads to increased traffic, but
also conversions.
First, let’s debug one big misconception:
You don’t have to set an advertising budget to grow your account. And you don’t
need a large budget to do Instagram marketing well…
- Study your target market and industry on Instagram.
- Get involved.
This alone can 10x your engagement
rate.
- · Choose a theme for your Instagram and Outsource the growth of your followers
I have an intimate understanding of the
frustrations with working really hard and long on these channels, and not
seeing results.
So I studied the trends and most
successful Instagram accounts, and developed a scientific approach to hacking
audience growth.
Let’s be clear: Optimizing your Instagram
shouldn’t mean you simply put more hours into it.
Liking pictures, following people,
unfollowing in a targeted and strategic way can consume hours of every day.
It’s tedious, and frankly not a great use of your time.
Whether it’s you, or a social media agency
that handles your account, this type of thing should be outsourced.
You and your agency know your brand best
and for this reason, content should be your #1 focus.
It’s competitive, seriously.
Instagram is at about 500 million monthly
active users and growing. This means you need an aggressive activity strategy
to stand out.
Does the task of following and unfollowing
hundreds of accounts in a day sound overwhelming?
It is.
I know because I used
to do this manually on Twitter until I discovered how to do it via automation.
So let me show you exactly how to overcome
this time-suck with Instagram with what till now has been a little known
Instagram growth hacking platform.
Finding a reliable service for Instagram
growth can be tricky. However, through a friend, I heard about a service that
not only saves me a bunch of time, but can growth accounts 10x — in a very real
way. Not spammy, not shady.
It essentially puts Instagram to work for
me by gaining me real followers in my niche. It worked for me on Twitter so I
decided to start testing it.
In just 7 days I have grown my Instagram
account by nearly 1,000 followers using an Instagram growth
hacking service. At this run rate I will hit over 55,000 followers in the next
12 months
It does this by automating the monotonous
activity of choosing users to interact and engage, but does so in the most
targeted manner.
How do you use it?
The best part about their Service was that
unlike other Instagram services out there, there’s no confusing dashboard to
interact with.
You just provide your hashtags of
interest, and the usernames of accounts to target, and they take care of the
rest.
This saved me so much time to the point I
no longer had to go on my Instagram, other than to post images.